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Latest articles and strategies
on content creation & marketing
How To Cut Bad Habits From Your Software Marketing
It’s rare that a prospect will actually tell you they don’t understand your solution, so guess what…magically your software “just isn’t the right fit” for them…
5 Tips For Creating Successful Marketing Videos
Videos, we all love them and so do your prospects. From explainer videos to software product demos, nothing catches the eyes and ears like a well produced video…
Is SEO Dead? The Answer May Surprise You
Ah, the age old “is SEO dead” post…it seems to rear its head once a year with a back and forth battle about Google algorithms
Running low on content ideas? Answer the public
Content is hard enough to create, why put all that effort into writing an article or blog that doesn’t interest your core audience. There’s a way to fix that!
Why Software Companies Are Afraid To Grow Their Websites
What causes a large number of companies to stumble — or altogether freeze their website growth – is how to approach online marketing wasting…
How To Use Video To Promote And Enhance Your Business
Have you ever been to a website and could not make out what the company even does? The right type of video can answer all of those questions in fewer than two minutes.
Turn Browsers Into Buyers With The Right Lead Magnet
Most visitors to your website will never buy from you, not because they don’t want your product or service, but because they are bombarded with content on a daily
Fuel The Prospecting Brain To Land More Leads
Leads, every growing company needs them…but how do successful software companies attract leads and fuel the minds of prospects with positive opinions of their company?
3 Reasons You Shouldn’t Use Email Marketing Automation
When you have a handful of interested prospects, following up is easy. But, as time passes and interest levels change, keeping in contact with all of them has some challenges.
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