by slingfly | Nov 6, 2019 | STRATEGY
Software makes the world go round, and to ride that merry-go-round you need to market your software solutions to specific industries and companies. If you’re marketing to the B2B space, there are some really bad habits to avoid. Not that these habits are wrong...
by slingfly | Sep 15, 2019 | STRATEGY
Ah, the age old “is SEO dead” post…it seems to rear its head once a year with a back and forth battle about Google algorithms. Most of the time this question is brought up, the real question is “Are the tactics and strategies to play the search...
by slingfly | Jul 29, 2019 | STRATEGY, WEBSITE
As any sharp business owner knows, the Internet is possibly the most dynamic and efficient way to reach interested clients anywhere in the world.What causes a large number of companies to stumble — or altogether freeze their website growth — is how to approach this...
by slingfly | Jul 29, 2019 | STRATEGY
Most people that visit your website or view your marketing will never buy from you. Not because they don’t want your product or service, but it has to do with how much content they are bombarded with on a daily basis.So much information is thrown at them, it...
by slingfly | Jul 29, 2019 | STRATEGY
Rather than ask the question, “Do you need more leads?”, let’s assume you do. Every growing company needs them, especially software companies that typically have much longer buying cycles that other industries.Imagine all the hard work and effort...
by slingfly | May 5, 2019 | STRATEGY
You’ve got an amazing software product that blows away the competition and can transform a clients business. Problem is, how do you market to these prospects the right way?With all the platforms and choices for sharing your brand, most companies get stuck in the...
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